April 10, 2024
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8
Min Read

How To Make Playlists on TikTok to Boost Video Views

Explore how to make playlists on TikTok and build video collections your audience will love. Here’s how to create, customize, and change them.

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Graphic design with phones displaying the TikTok playlist feature in different views and the TikTok logo

TikTok’s features are always evolving — and playlists are still one of the best ways to share content. Playlists let you collect similar videos in the same place, making it easier for viewers to watch all of them at once. This keeps people on your profile, boosting views and subscribers.

Here’s how to make playlists on TikTok for maximum impact. 

What Is a TikTok Playlist?

A TikTok playlist organizes videos on your profile page into a single topic or theme. Interested viewers can watch similar videos all in the same place, encouraging them to keep scrolling and check out more content.

TikTok videos that are part of a playlist have a bar at the bottom of the video with the name of the video. If someone stumbles across your content on their For You Page (FYP) and likes what they see, they’ll find more right away, leading to more viewers and followers. 

Users can also find your playlists at the top of your profile, below your follower count and above your posts. They can swipe through to find the content that interests them collected in one place.

Playlists are most effective when every video is about the same topic. Viewers want to know what they’ll find when they go to a playlist, and a jumble of unrelated content could be confusing. Beauty creators, for example, might group haul videos into one place, their “get ready with me” (GRWM) videos in another, and so on.

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Why Make TikTok Playlists?

Playlists make it easy for people to watch more content. Here are more benefits of the TikTok playlist feature:

  • Increased visibility — Playlists encourage users to watch multiple videos in one sitting, leading to longer viewing sessions. Retention shows TikTok's algorithm that the content resonates with viewers, and it’ll be more likely to push your videos to more people. 
  • Improved content organization — Organizing content into playlists makes it easier to see what type of content is on a profile, boosting viewers’ chances of exploring more. If you have years’ worth of videos, playlists also make it easier for you to keep the best ones from getting lost in your feed.
  • Enhanced storytelling — If you post videos in multiple parts to tell a long story or share an in-depth tutorial, playlists offer a structured, chronological presentation, making it easier for viewers to follow along. When you say “Go to Part 2,” people can find it quickly.
Screenshot of a creator’s TikTok profile, highlighting their playlists

How Many Followers Do You Need to Make a Playlist on TikTok? 

Playlists are only available to some accounts — typically verified creators with high engagement and active business profiles.

According to TikTok, you'll need at least 10,000 followers, but some creators exceed that number and still don’t have access. If you don't see an option to create playlists in the “Video” tab on your profile, the feature isn't available to you yet. 

To improve your chances of accessing playlists, focus on creating consistent and quality content that drives views and engagement. The higher your numbers, the more likely the TikTok algorithm will boost the videos to more people, increasing your opportunities for engagement and new followers. 

Why Can’t I Make a Playlist on TikTok? 

If you have 10,000 followers but can’t make a playlist, reach out to TikTok support. There’s probably an issue with your account. 

How To Create a Playlist on TikTok

Here are two ways to make a new playlist from videos you’ve posted:

1. From Your TikTok Profile

Here’s how to create a playlist from your profile:

  1. Go to your TikTok profile at the bottom right of your homepage.
  2. Tap on the “Videos” tab. 
  3. Tap “Sort videos into playlists” if this is your first time creating a playlist. If you already have a few, tap the plus icon next to your existing playlists.
  4. Follow TikTok’s steps for naming and adding videos to your playlist. You can only add public videos.

2. From a Video

Here’s how to create a playlist from a video:

  1. Go to the video on TikTok. 
  2. Tap the icon with three dots on the right or press and hold on to the video.
  3. Tap on “Add to playlist.”
  4. Tap “Create a playlist.”
  5. Follow the steps to name and add videos.

How To Edit a Playlist: Adding, Removing, and Renaming 

Once you've created a playlist, you can edit the title or videos included whenever you want. 

Just note that you can only add a video to one at a time. You can also move a video to another playlist, but you have to remove it from its current one first.

Here’s how to add videos to an existing playlist:

  1. Go to the video you want to add. 
  2. Tap the icon with three dots on the right or press and hold down on the video.
  3. Tap “Add to playlist” and choose which one you want to add to.

Here’s how to remove a video:

  1. Go to the video you want to remove. 
  2. Tap on the icon with the three dots on the right. Alternatively, press and hold down on the video.
  3. Click on “Remove from playlist.” 

Here’s how to rename a playlist:

  1. Go to your TikTok profile at the bottom right of your homepage.
  2. Tap the “Videos” tab and the playlist you want to edit. 
  3. Tap on the three dots in the top right of your playlist screen.
  4. Tap “Change playlist name.”
  5. Add the new name.

3 Tips To Make the Most of TikTok Playlists 

For a playlist to really intrigue users and get them to scroll through, it needs to be both cohesive and unique. People tap on playlists because they want to watch videos on a certain topic, and those videos have to match their expectations if you want them to stay on your profile. 

Check out these TikTok tips for making stand-out playlists people want to watch:

1. Create a Story Within Your Playlist

When a playlist tells a story, viewers want to watch to the end to see what happens. Think about their progression through the playlist. What’s the natural flow of content? How do they expect it to begin and end? Arrange videos chronologically with just enough information to keep them watching. 

Say you're creating content about your next dinner party. The first video could be "How to plan a dinner party," showing the planning process. The next could be "How to shop for a dinner party," where you film yourself shopping for the event. You could also include how you cook for the party, set up the decor, and host guests — with a final vlog of how everything turns out. With this approach, each video has a central idea that builds upon the previous one, and people want to continue watching to see the final product. Plus, if someone really wants to learn how to plan an evening like the one you show, your playlist serves as a guide for them to refer back to.

2. Be Consistent But Creative

Don’t let a playlist’s topic limit you. While you should maintain a consistent overall theme, you can weave in different creative elements or perspectives in individual videos to keep content exciting and engaging. 

Use unique editing styles, dynamic storytelling, or unexpected visual elements to hold people’s attention. For example, in the dinner party playlist, some videos could be how-tos and others could be vlogs. You could also use different effects and sounds to control every video’s tone, like an upbeat song for shopping and a toned-down sepia filter to show how beautiful the party turned out.

However, TikTok's native editing features only do so much. Instead, use an external editing tool like Captions to enhance your content. Captions gives you the creative edge you need to make quality videos that stand out — with royalty-free AI-generated music, dozens of sound effects, and custom captions to improve accessibility.

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3. Use Engaging Titles

An eye-catching playlist title immediately grabs the audience's attention, motivating them to tap and watch. There are two ways to go about titles — ultra-descriptive or mysterious and vague. 

When you choose a descriptive title, viewers know exactly what they’re about to see, which is a good option for how-tos and videos that follow a certain story. You could choose something like “How I found my personal style” or “Nightmare roommate storytime” to show viewers what they’re in for. 

However, choosing a mysterious title could pique people’s interest and get them to tap to learn more. A single-word title like “style” or “nightmare” is just vague enough that someone interested in those topics might tap and watch. 

Screenshot of a TikTok playlist with engaging video titles

Create Playlists That Boost Views With Captions

Playlists are a valuable tool to get views, increase engagement, and grow your account — if you have access. Gaining access to TikTok’s playlist feature starts with high-quality content that attracts new followers. That’s where Captions comes in.

Use Captions to make studio-grade videos that catch people’s attention — and keep it. From automatic captions to AI-generated music, you’ll have the tools you need to create content people notice.

By
April 10, 2024
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8
Min Read
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